CEO Insights for Leading in a Crisis


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I hope you are all doing your best under these strangest of circumstances. In this blog I want to share a few observations from the CEOs of a few of my clients that I think you will find useful for leading during this crisis. (Special thanks to: Frank Sorrentino - Connect One Bank; Brunson Cooper - Corenic Construction Group; Rob Jenssen - Association for the Advancement of Medical Instrumentation)

Be the model of calm for your employees and customers: don’t overreact, maintain composure; start calls / video by checking in on everyone's well being; use levity.

Over-communicate: use video calls so people can see each other; encourage managers and staff to have impromptu check ins with each other and customers.

Encourage employees not to think too far out – focus on what can be done over the next few days; things will look different in the future, but no one knows how different.

Encourage employees to take care of themselves – individuals must eat and sleep and nurture their families; by doing this employees can take care of each other and serve customers.

Be resilient – help everyone recognize that this is a quickly evolving situation; decisions made today might be wrong, lessons will be learned and adjustments will be made.